There were 1,759 registered breweries in the US operating during 2010. This number has grown from under 100 breweries in just 30 years! Small independent brewers make up this sharp increase in brewery numbers. These brewers care about their products, ingredients and take great pride in their craft. They want to share their brews with consumers that truly appreciate them.
A growing number of brewers is a great thing for the industry. (An industry currently controlled by the major players that use multi-million dollar mass marketing and inferior ingredients to sale quantity not quality.) It is my hope that this influx of smaller brewers will increase competition, take the majority market share from the majors and force them to re-tool their strategies and create better products. This can help open the eyes of the American public to how enjoyable a good craft beer can be!
A growing number of brewers is a great thing for the industry. (An industry currently controlled by the major players that use multi-million dollar mass marketing and inferior ingredients to sale quantity not quality.) It is my hope that this influx of smaller brewers will increase competition, take the majority market share from the majors and force them to re-tool their strategies and create better products. This can help open the eyes of the American public to how enjoyable a good craft beer can be!
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